Basketball, Fan Clubs, Fan Data

Sacramento Kings

The Sacramento Kings social media presence certainly makes Kings fans feel #SacramentoProud. With Vivek Ranadivé, founder of TIBCO, at the helm of the Kings franchise, the Kings are at the forefront of technology in the NBA. Considering Sacramento is 20th in regards to media market size in the United States (according to Nielsen), the Kings have successfully constructed a social media following on Instagram, Facebook, and Twitter. The @Kings Twitter, home to the NBA’s “loudest fans,” has about 1.05 million followers, which ranks just below the average among NBA teams. The Sactown Kings Instagram page, with 1.2 million followers, provides interactive posts for fans like Kings Trivia as well as updates and the latest news for everything @Kings. The Kings Facebook page, with almost 7.5million likes, ranks 8th in the league, an astonishing number relative to its media market size. The sum total of followers across the three social media outlets of the Kings totals approximately 9.75 million. The social media platform of the #SacramentoKings provides an outstanding method for Kings fans to connect with the team regardless of where they live. 

 

Apart from social media, the Kings offer many official ways that fans can interact with the team to show their #SacramentoPride. Young Kings fans can join the Kids Club, a free membership that allows emerging Kings fans to get special offers on tickets and gear, exclusive invitations to events, and the chance to win prizes. Young Kings fans (ages 6-14) can also join Jr. Kings, where they can learn the fundamentals of basketball as well as character building activities to help kids on and off the court. The Sacramento Kings Foundation demonstrates a significant effort to assist in the Sactown community with a focus on health, sustainability, and education. Regardless of where you live, the Kings provide numerous special official ways that Sacramento fans can be involved in the community.

There are also many unofficial Kings fan clubs and websites that influence with the Kings fan connections world-wide. With De’Aaron Fox, Marvin Bagely, Buddy Hield, and more exciting players beginning to blossom for Kings Nation, Sacramento fans have every reason to be excited about the future. A Royal Pain is the Fansided website that features Kings news articles and analysis. Sactown Royalty, the SBNation website, also provides #SacramentoKings fans with a unique perspective on everything from Kings Nation. Outside of websites, there are several social media accounts across Instagram, Facebook, and Twitter that allow Kings fans to connect to Sactown nation wherever they live. On Instagram, @kings.everything, with 17.9 thousand followers, is the “#1 source for Kings news, highlights, stats, and more!” Sacramento Kings 1985-Forever, a group of over 9.7 thousand on Facebook, is a great source for passionate Kings fans to connect on a global level. On Twitter, @sactownroyalty similarly allows Kings fans to stay in the know with everything surrounding the up and coming Sacramento basketball squad. Finally, FanWide, the world’s top fan club network, is also host to a few Kings fan clubs, with 2 currently listed as well as numerous watch parties. FanWide is the “first social network focused on connecting you with other sports fans…at bars and restaurants.” Please contact FanWide if you are interested in creating your own Kings fan club, or registering your Sacramento fan club with our database. No matter where you live and work, FanWide keeps Kings fans connected to their team.