Analysis, Boxing, Combat Sports, UFC

How ONE Championship Engages and Gains More Fans Through Digital Platforms

Over the years, Asia-based mixed martial arts (MMA) promotion ONE Championship has taken the sporting world by storm. Their recently concluded 100th live event, aptly titled ONE: CENTURY, drew a record-breaking 85 million viewers across 145 countries, across all platforms. The event, which featured former world champions Demetrious “Mighty Mouse” Johnson and Eddie Alvarez, also marked the promotion’s first foray into the United States’ primetime TV slot.

Another fascinating tidbit on the ONE Championship’s historic card were the number of viewers watching through the company’s live terrestrial TV and other online partners. Joe Streeter of Insider Sport shared that in China alone, more than 10 million fans watched the highly anticipated occasion live on various streaming devices. Current Chairman and CEO, Chatri Sityodtong, even claimed how these numbers have just barely scratched the surface of its full viewership potential in the region.

This, in more ways, is a testament to how ONE Championship engages and gains more fans through their digital platforms.

Boxing, Events, Seattle, UFC

Seattle’s Best Mayweather vs. McGregor Watch Party – Fuel Sports Eats & Beats

McGregor Mayweather Fight Watch Party, Seattle McGregor Mayweather, Mayweather McGregor Viewing Party, Fight of the Century Seattle, Seattle Watch Party, Boxing Watch Party, Boxing Watch PartiesTouted as the Fight of the Decade, Floyd Mayweather Jr. and Conor McGregor are set to face-off on August 26, 2017 and you can have the best view in Seattle to watch every blow at the Fuel Sports Eats & Beats watch party.

After much talk and speculation, these two contenders are going toe to toe at the T-Mobile Arena in Las Vegas to finally end the debate on who is the top fighter. McGregor, coming from a UFC background, is in a relatively new environment and is going against the undefeated boxing champion Mayweather. While the age gap is apparent, the rivalry, that started on social media, is poised to be the biggest combat sports event the world has seen in quite some time.