Even though Salt Lake City is known as an “X-Games city” or “winter sports city”, they are a soccer city in every way. In perspective to the average MLS team, Real Salt Lake does not receive many nationally televised games, or “primetime games”. However, the lack of national coverage does not detract from the success and fanbase of this franchise whatsoever. Real Salt Lake’s first season in the MLS was in 2005, and since then they have appeared in the playoffs ten different times, including one year, 2009, in which they won the MLS Cup Finals. In the 2009 MLS Cup Finals, Real Salt Lake faced the favorite to win at the time, LA Galaxy. The Galaxy were the best regular season team that season and were ready to rout Real Salt Lake. But, it was not as easy as it seemed. Real Salt Lake blocked out what the critics predicted, and just played good, fundamental, unselfish soccer. Real Salt Lake defeated the Galaxy and that 2009 Real Salt Lake team is still known as one of the best “underdog stories” in MLS history. Real Salt Lake fans love being known as the “underdog” because the organization’s success embodies resilience and grit.
Being a member of the National League West division in the MLB, the Colorado Rockies have developed a large fanbase that contributes to their overall success. This is in part due to the various ways that the team strives to keep their fans updated on all team matters. For example, the team utilizes social media sites such as Instagram (414K followers), Twitter (582K followers), and Facebook (871K followers). On these accounts, the team posts roster updates, game highlights, post game interviews, and many other beneficial things so that Rockies fans can continue to stay updated on what is going on with their favorite team.
Due to their location in the heart of Texas, or the big D, the Dallas Stars have many fans, considering Dallas is one of the largest cities in the country with many die-hard sports fans. In Dallas, although many people think of it as a football town, there are several hockey fans that live and die for their hometown Dallas Stars. The Stars bring together many fans to watch their games due to the phenomenal history as the Minnesota North Stars (1967-1993), especially in the late 1990’s. Within that decade, the Stars won 2 conference championships, as well as one NHL Stanley Cup championship in the 1998 season.
The Detroit Pistons organization, first founded in 1941, prioritize their fans’ experience a great deal. This leads to a large fanbase that continually supports the team year after year. To begin, the team prioritizes their fans through their different social media platforms and the way they utilize them. Whether it be Instagram (1.1M followers), Twitter (940K followers), or Facebook (1.8M followers), the team keeps their fans updated on all matters. These matters include roster news, starting lineup changes, post game stats, etc. Overall, these accounts keep fans very content, as it is easy for them to keep up with their favorite NBA team.
The Chicago Fire FC played their first season in the MLS in 1998, and it was the clear beginning of an incredible franchise. While winning the MLS Cup in their first season is an outstanding achievement, that isn’t what makes the team so great. The fanbase that formed since the construction of the team is what makes the Fire a masterpiece. The bond between the fans and team is unlike any other sports team. With 117K Instagram followers, 323K Facebook followers, and 172K Twitter followers, the management team of the Chicago Fire FC keeps the fans connected to the team through constant posts and updates throughout the year (in season and offseason).
MLS has been a growing sensation in the US ever since it first arrived. While soccer (futbol in other countries), is not the most popular sport in the US, it continues to see a rise in viewership and support season after season. More specifically, the Houston Dynamo has seen an enormous rise in their fanbase. Through the team’s constant usage of social media, 316K Facebook followers, 134K Instagram followers, and 425K Twitter followers, fans are able to stay updated on team news, rumors, and game-time updates that all fans want to know about.
Sitting in PNC Arena, enjoying the Caroline Hurricanes play hockey is a thrilling experience. The chemistry and skillset of the team is unparalleled to any other. The young, thriving talent of the team brings promise for a bright future, with a Stanley Cup Trophy in mind. In order to keep fans updated with the ongoing changes and information of the Hurricanes, the front office team keeps an exceptional social media page on all platforms. With 270K Facebook followers, 335K Instagram followers, and 445K Twitter followers, the Hurricanes pride themselves not only on the ice, but off it when fans get to explore each page, learning about the ongoing events that are occuring within the team.
The Senators play their home games at the 18,652-seat Canadian Tire Centre. They have a little over 300K followers on Facebook and about 600K followers on Twitter giving them just under one million followers combined. Over their short history, they have won four division titles and, in 2003, the Presidents’ Trophy; and have once appeared in the Stanley Cup Finals.
The fan thrill that comes with watching a Washington Capitals hockey game matches no other. The pure talent, exciting stadium, and superb management sum up what all sports teams look to achieve. The ownership uses social media as a bridge between the fans and the team, giving everyone the ability to feel as if they truly are part of the Capitals community. With over 785K Instagram followers, 755K Facebook followers, and 772K Twitter followers, the Capitals strive to keep all fans around the globe up to date on news, score, and insider information.
Watching the St. Louis Blues playing the game of hockey is an experience like no other. The young, rising stars that fill the team’s roster elevate the gameplay to such a level that the stadium is filled with fans dying to get a glimpse of this talent. The Blues use social media as their main method for organizing events for fans to meet players, increase their global fanbase, and provide inside information about the team. With 740K Facebook followers, 604K Instagram followers, and 748K Twitter followers, the Blues pride themselves on having a large social media base to inspire fans from around the world to support the team.