The Los Angeles Kings have created a large fanbase for themselves due to the ways they stay connected with their fans. The team utilizes their social media accounts on sites such as Instagram (617K followers), Twitter (1.2M followers), or Facebook (919K followers). On these sites they commonly post team updates, post game interviews, stats, and anything else a fan might need. These are perfect places for fans to stay updated on their team.
Sacramento Kings NBA Watch Parties & Fan Club Events for SAC
The Sacramento Kings social media presence certainly makes Kings fans feel #SacramentoProud. With Vivek Ranadivé, founder of TIBCO, at the helm of the Kings franchise, the Kings are at the forefront of technology in the NBA. Considering Sacramento is 20th in regards to media market size in the United States (according to Nielsen), the Kings have successfully constructed a social media following on Instagram, Facebook, and Twitter. The @Kings Twitter, home to the NBA’s “loudest fans,” has about 1.05 million followers, which ranks just below the average among NBA teams. The Sactown Kings Instagram page, with 1.2 million followers, provides interactive posts for fans like Kings Trivia as well as updates and the latest news for everything @Kings. The Kings Facebook page, with almost 7.5million likes, ranks 8th in the league, an astonishing number relative to its media market size. The sum total of followers across the three social media outlets of the Kings totals approximately 9.75 million. The social media platform of the #SacramentoKings provides an outstanding method for Kings fans to connect with the team regardless of where they live.